Digital Marketing
I help small businesses get found by people already looking for what they offer and reach others through paid advertising and email. We start with who you want to reach and what you want them to do next.
Talk about your marketing
Help customers find you
When people are already looking for what you offer, I look at what comes up in search, business listings, and AI answers, then compare that with what they can learn on your site. If customers search for a service by town but your service area is hard to find, we might start with the service page and the listings people use to compare providers.
Where could more people find your business?
Plan and run a campaign
I plan and manage paid advertising around a specific audience, budget, and goal. I also develop email campaigns for businesses that want to bring customers back. In either case, I connect what people see in the campaign with a page or next step that makes sense for them.
Decide what to do with the response
Before a campaign starts, we agree on what would make it worth continuing. That could be quote requests for a particular service, bookings during a quieter period, or purchases from returning customers. We look at the responses together and decide whether to adjust the message, the page people land on, or where the campaign runs.
What are you trying to change?
Tell me who you’d like to reach, what you’ve already tried, or where you’re deciding what to spend next.